It was 1973 when the Mazzocchetti cousins – Vincenzo and his brother Giulio with their cousin Antonio – created Tenuta del Priore, named after nonno Vincenzo, their grandfather, who locals used to call “the Prior” with a sense of religious respect. The three young men believed with deep faith in the production potential of Pescara hills, in the goodness of those grapes that grew and ripened with the blessing of a lush nature.

Since 2008 the company has been entrusted to Fabrizio, with a careful, farsighted management, also thanks to the valuable contribution of his wife Giovanna, sweet yet decisive, a factotum who takes care of every detail of the administration, which is so crucial for every company.

2017 is the year of the handover, when the old generation gives way to the new. The company that incorporates the Tenuta del Priore and Col del Mondo is led by Fabrizio with Antonio and Stefano Mazzocchetti, a close-knit family that sums up the business, which in 2018 merges the brands in view of new horizons, looking to grow still further, with care and quality.